Dr. Alfred Riachi
Summary :
ALFRED E. RIACHI is an internationally organizational development and strategist with more than 30 years of experience, combining Business experience with Political Planning & Intermediation equipped with broad knowledge in Diversity Management and Russian, USA, and Iranian Networking and Behavior… in addition to Resource Economy and Public Welfare. born on November 1970, studied in the U.S. where obtained Doctorate of Philosophy in Strategic Planning a joint program between University of California in Los Angeles-UCLA, and Berkely University, and Post Doctorate Studies in Macro Management from Stanford University, in addition to that, holder of MBA-‘International Marketing’ and MBA- in ‘Corporate Finance ‘from (UCLA); also enrolled in a professional program dedicated to executives at HARVARD University in Consumer Behavior and Profile Analysis. Furthermore, has completed several professional certificates and received a Chartered Marketing Management Analyst (CMMA), Certified Operation Management Analyst (COMA) and completed level one as Certified Financial Analyst (CFA).
He started his career in IBM, where he ended up acting as a Regional Marketing Director for the U.S. markets, then moved to Global Business Services-GBS
(Subsidized entity for IBM), which is considered as one of the top International consulting firms where he was appointed as a Vice-President for Organizational Development and served many of the utmost U.S. and global fortunate 500 corporates, governments and NGO’s.
Few years ago, founded Benchmark Advisors and then Benchmark Venture Capital. He was also involved in the academic field, where he taught business courses for the MBA program in IV universities, i.e. UCLA, Stanford (USA) AUB, USJ (Lebanon). He also worked as a VP for academic development.
Has given and or participated in various seminars and conferences around the globe, where published several papers and publications, and recently developed a model in business titled the Six Dimensions of Competitive Advantage/The Six D’s. He is also a co-author with Dr. Paul Kilburn, Dr. Philip Kotler, Mr. Seth Godin and Dr. Jim Blyth of the book: ‘The Holistic Marketing Guide’.
In addition to other activities, was sitting on the board in the American Marketing Association-AMA as well founded of the Economic & Social Assembly of Lebanon, Continual Holistic Decentralization Congress, and the Lebanese Federation of Ju-Jitsu.
Relevant Experience:
2008-2010: Dean of Faculty of Business Administration at the American University of Technology-AUT. The job description and achievements are as follows:
2011-Present: Founder of Benchmark Venture Capital aiming to help entrepreneurs in formulating their feasibility studies and offer them investors within the Lebanese markets.
2008-Present: “Founder Senior Consultant “BENCHMARK Advisors” (Lebanon and MENA) Developing, overseeing, and controlling all the company’s operations, plans, business process and overview in order to achieve cumulative and progressive bottom and top line-results.
March 1997- Feb 2002:”V.P. of “IBM Consulting-Global Business Services (GBS)” one of the top consultancy firms in the U.S. the job description was as follows:
1994-1997: Regional Sales & Marketing Director, IBM, Sacramento, Los Angeles, Saint Francisco and Saint Diego.
Academic Credentials:
B.B.A. (Bachelor of Business Administration) graduated from University of California in Los Angeles – UCLA-1990
M.B.A. (International Organizational Marketing) graduated from University of California, in Los Angeles – U.C.L.A-1994, with distinction
MBA- Finance – UCLA-1995
Ph.D. (Strategic Planning) – a joint Program between Berkley, U.C.L.A-2007, with equivalence from The
Ministry of Higher Education, Lebanon under number: 2147/2007 (ع.وج).
Post Ph.D. (Macro Management) Stanford University 2008 .
Professional Qualifications:
C.F.A. (“Chartered Financial Analyst”-Completed Level One)
C.M.M.A. (“Chartered Marketing Management Analyst”-Completed)
C.O.M.A. (“Chartered Operation Management Analyst”-Completed)
APD, (Advanced Professional Degree) “Consumer Behavior and Profile Analysis”, graduated from Harvard University, 1997-Completed.
List of courses conducted :
Gave seminars and workshops to a many of the Lebanese, regional and international organizations in the following topics:
- Executive Management given to Banque Du Liban-BDL and Blom Bank, 2014, 2015 and 2017, Beirut.
- “Presentation Skills”, given at /Beirut Chamber 2014, of Commerce, Lebanese American University 2022, (executives program) and Diwan Amiri in the state of Qatar 2022.
- Call Center offer to the Central Bank, 2016,2017.
- Interpersonal Skills given to Blom Bank, 2016-2017, and the Lebanese Association for Certified Auditors, 2018.
- Business English Skills, offered to the Central Bank 2017, 2018.
- Managing People, provided to USAI, 2018
- Logistics Management, offered to Fattal company 2016.
- Offered Enhancing Quality at work for the Lebanese Association for Certified Auditors, 2018 and the Central Bank of Lebanon- BDL, 2011.
- Transforming Strategy into Goals, given to Socio-Economic Assembly for Lebanon-SEAL 201y, 2017.
- Team Building & Conflict Management given to the International Rescue Committee-2018.
- Offered Formulating (Building) Strategies) the Central Bank of Lebanon-BDL, 2015, 2017.
- Setting Responsibilities given The American University of Beirut, 2017.
- Team Leadership, Leading Effective People offered the Ministry of Administrative Affairs of Qatar, 2016.
- Recruiting to Maximize Results, offered to Banque Du Liban-BDL 2015, 2017.
- “Retail Sales Management offered to Fattal Holding- 2016-2017, Beirut
- “Customer Service Excellence-Sales and Marketing Perspective” offered to Fattal Holding 2015-2017.
- “Key Account Sales Management”- Given to Vincinti- 2012, 2013, and Blom Bank, 2015.
- “CV Preparation” given to the ministry of Labors, Lebanon, 2016.
- Trained the Audit Bureau in Qatar 2018, Offered Advanced Negotiations Skills.
- Offered for DEWA (Dubai Energy and Water Authority) several training programs in Initiative (Basic, Intermediate Advanced) and Strategic Planning. (2016-2017).
- Offered various workshops for the ILO (Outreach Marketing, Advanced Communication Skills, and Presentation Skills).
- Offered Strategic Planning Workshop for the Ministry of Administrative Affairs, Qatar (2015)
- Guerilla Marketing, given in public to various companies, 2010, 2012 2012 2013
- “Advanced Business Plan Development”- Given in Public, 2008, 2009
- “Customer Service Excellence”- Given at the Lebanese Chamber of Commerce, 2008- 2009 and Lebanese Association for Certified Auditors, 2018.
- “Managerial Marketing”, Given at the Lebanese Chamber of Commerce, 2008, 2009
- “Business Canvas Model”, given to faculty of Engineering Saint Joseph University 2012-2020 and The Lebanese Chamber of Commerce 2019.
- “Guerilla Marketing” – Given in Public and to Hamra Trading and Shopping Center (GS, Bossini, Timberland, Boss, Geox, etc.), 2009.
- “Time V/S Quality”- Given to “Bank Du Liban”-2007.
- “Sales People Evaluation”- Given to “ The American University of Beirut”- 2006
- “How to Pitch” given to the Lebanese Chamber of Commerce 2018 and Blom Bank 2017
- “Developing Marketing Strategy” – Given to “ Chekerjian Investment Group” 2007
- “Conducting a Market Research” – Given to “Fattal Holding”- 2005.
- “E-Marketing and Business Models”- Given to “Bank Audi”-2004.
- Marketing for Entrepreneurs given to the Economic Assembly for Lebanon and 2016 and Saint Joseph University 2011-2017.
- “Creating a Brand Equity”- Given to “Bonja Co., 2005.
- “Secrets of Closing a Sale”- Given to Vincinti- 2006.
- “Consumer Behavior in B to C and B to B- Given to “- Al-Obeikan Investment Group-KSA-2003.
- “Defining Consumption Strategies”- Given to “ BBDO-UAE-2006
- “Delivering Customer Service”- Given to -“Alliance Bank”-USA-2004
- “Preparing a Business Plan”- Given to -“ Korrsen & Associates” USA-2003
- “Managing Projects”- Given to – “Avery Dennison” USA-1999.